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7 reasons to choose a marketing agency than building an in-house team?

Updated: Jan 28

Of course, this post may be a little biased but choosing between a marketing agency and an in-house marketing team depends on your specific business goals, resources, and needs. And remember.... it doesn't have to be completely one way or the other, many businesses use both. Its finding an agency that understand your goals and delivers on your investment.


Here are 7 reasons why you might choose a marketing agency over an in-house team:

  1. Expertise and Specialisation: Here at Scrumptious, we consist of professionals with diverse skill sets and expertise in various aspects of marketing, such as SEO, social media, content marketing, PPC advertising, data management and more. We offer specialized knowledge that may be challenging to replicate with an in-house team.

  2. Cost-Effective: Hiring and training an in-house marketing team can be costly, as it involves recruitment, salaries, benefits, and ongoing training expenses. In contrast, Scrumptious offers cost-effective solutions because we spread our overhead costs across multiple clients.

  3. Flexibility and Scalability: Scrumptious can adapt quickly to changes in your marketing needs. Whether you need to scale up or down based on seasonal demand or market shifts, we can provide the necessary resources and expertise without the time-consuming process of hiring or laying off employees.

  4. Access to Tools and Technology: Scrumptious has access to advanced marketing tools and technologies that may be expensive for a small or mid-sized business to acquire on its own. This results in more efficient and data-driven marketing campaigns.

  5. Objectivity and Fresh Perspective: As an external marketing agency, Scrumptious can provide an objective viewpoint and fresh ideas. We can offer insights and strategies that may not be apparent to an in-house team entrenched in the company culture.

  6. Faster Results: Scrumtious focusses on results and our team is experienced at executing marketing campaigns quickly and efficiently. We can get your marketing initiatives off the ground faster than building and training an in-house team.

  7. Reduced Management Overhead: Managing an in-house marketing team requires time and effort, including supervision, training, and performance evaluations.



The decision to choose between an agency or in-house team should be based on your budget, objectives and the level of control you want over your marketing efforts. And as mentioned above, many businesses opt for a hybrid approach, combining in-house and agency services to maximize their marketing effectiveness. If your intestested in finding out how Scrumptious could help you with your marketing efforts, book a call here.


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